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Rodrigo Flores-Roux, a botanist at heart, a perfumer by vocation

From the vibrant citrus of Neroli Portofino to the smoky depths of Ébène Fumé, Rodrigo Flores-Roux cultivates a generous, erudite, and deeply personal approach to perfumery.

Born in Mexico City and trained in Versailles, this Givaudan perfumer draws on botany, art history, and the memory of his native country to give scents a cultural and emotional dimension.

For him, Mexico is not a backdrop one might invoke to lend local color to a composition. It belongs to his intimate vocabulary, his memories, and his way of looking at the world.

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Jean-Michel Duriez, behind perfume, the memory of the senses

Trained in Versailles and then in Grasse, Jean-Michel Duriez practiced his art at Jean Patou and Rochas before founding his own house.

His olfactory signature is rooted in the art of translating emotions and memories into fragrances, combining technical precision, sensitivity, and a search for balance. Attentive to the nuances of raw materials and their evocative power, he conceives each perfume as a sensory experience capable of bringing back a presence, a place, or a forgotten moment.

A vision he sums up as follows: “I do not create perfumes, I make memories.”

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